Projects
Layout Design
Brand Identity
Prepress Technique
Typography
Photography
UI Design
Web Development
Colour Concept
Hello, I'm
A visual designer focusing on branding, packaging, and typography.
I create modern, refined, and impactful visual designs that communicate ideas clearly and creatively.
I'm a visual graphic designer focused on creating modern, refined, and impactful design solutions that communicate ideas clearly and effectively. My work emphasizes balance, creativity, and attention to detail, ensuring each project delivers both aesthetic value and meaningful visual communication.
Hello! I am a visual designer with strong interest in branding, packaging, and typography.
Freelance Graphic Designer | 2024
May 2024 - Sept 2026
Raffles College of Higher Education, KL
Jan 2019 – Feb 2024
SMK Taman Desa 2
My Expertise
Layout Design
Brand Identity
Prepress Technique
Typography
Photography
UI Design
Web Development
Colour Concept
Soul of India
This magazine was designed and developed in Adobe InDesign, focusing on the richness and diversity of Indian culture. The layout emphasizes traditional elements, vibrant color palettes, and structured typography to reflect India's heritage while maintaining a modern editorial aesthetic. Through careful composition, imagery, and grid alignment, the publication aims to celebrate cultural identity while delivering clear and engaging visual communication.
Everi
This branding project focuses on developing a contemporary sunglasses brand identity, designed using Adobe Illustrator and Adobe InDesign. The visual direction emphasizes bold typography, clean layouts, and a modern aesthetic to reflect confidence, style, and everyday wearability. Illustrator was used to craft the logo, vector graphics, and scalable brand elements, while InDesign was applied to develop cohesive brand applications such as promotional layouts and presentation materials. The overall design communicates a sleek, fashion forward identity that resonates with a youthful and trend-conscious audience.
The cat in the hat
This zine project was developed using Adobe InDesign and Adobe Illustrator, focusing on layout composition, visual storytelling, and print production techniques. Illustrator was used to create custom illustrations and graphic elements, while InDesign was utilized to structure the editorial layout using grid systems, typography hierarchy, and balanced spacing. Through this project, I gained hands-on experience in print preparation, including margin setup, bleed settings, pagination, color modes (CMYK), and export settings for professional printing. The process strengthened my understanding of how digital design translates into physical print, ensuring accuracy, clarity, and high-quality output.
Fusion
This poster and flyer project was designed using Adobe Illustrator, with a strong emphasis on typography as the primary visual element. The project explores hierarchy, alignment, spacing, and type pairing to create clear communication and visual impact. Through this process, I developed a deeper understanding of how typography can function not only as text, but also as a powerful design element that shapes mood, tone, and readability. The final outcome balances composition, contrast, and structure to deliver an engaging and cohesive promotional design.
Colourful Indian culture
This photography project focuses on capturing the intricate beauty of sculptures within an Indian temple. The aim was to highlight the craftsmanship, detailed carvings, and spiritual symbolism embedded in the architecture. Through careful composition, lighting, and framing, I emphasized texture, depth, and form to showcase the artistic and cultural richness of the temple environment. The project reflects an appreciation for heritage, tradition, and the timeless artistry found in sacred spaces.
Feast Flow
This meal app project was designed and prototyped using Adobe XD, focusing on creating a user-friendly and visually engaging digital experience. The project involved developing wireframes, UI layouts, and interactive prototypes to simulate real user navigation. Emphasis was placed on intuitive user flow, clear hierarchy, and accessible design elements to ensure smooth interaction. Through this process, I strengthened my understanding of UX principles, usability, and the importance of designing with the user's needs in mind.
Community Urban Farming
This branding project focuses on developing a contemporary sunglasses brand identity, designed using Adobe Illustrator and Adobe InDesign. The visual direction emphasizes bold typography, clean layouts, and a modern aesthetic to reflect confidence, style, and everyday wearability. Illustrator was used to craft the logo, vector graphics, and scalable brand elements, while InDesign was applied to develop cohesive brand applications such as promotional layouts and presentation materials. The overall design communicates a sleek, fashion forward identity that resonates with a youthful and trend-conscious audience.
Bob The Stubborn Cat
This story book project was developed with a strong focus on color as the main conceptual and visual driver. The design explores how different color palettes can communicate mood, emotion, and narrative progression throughout the story. By carefully selecting and applying harmonious tones, contrast, and visual rhythm, the book creates an immersive reading experience. The project strengthened my understanding of color theory, composition, and how visual elements support storytelling.